Evaluation of Ceredigion Coastline: Unlocking the Potential

In the second half of 2016 Wavehill undertook a final evaluation of the two-year Ceredigion Coastline: Unlocking the Potential project. This was a regeneration project managed by Ceredigion County Council and administered by Big Lottery on behalf of the Coastal Communities Fund.

The objective of the project was to improve coastal infrastructure through strategic signage and interpretation and to encourage coastal businesses to use the coast as a USP to sell their trading activity, create permanent jobs in the county, and help ensure the sustainability of organisations in the long term, by employing a dedicated Business Development Officer.

The evaluation found that overall the project had been of benefit to coastal businesses and communities in Ceredigion, however it also revealed limited awareness of the investments and available support. Recommendations were made to improve the scope and reach of future projects and to address weaknesses in designing and implementing output and outcome monitoring systems.

For more information contact Mair Bell

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