Website Privacy Policy
Wavehill is committed to protecting your privacy. This policy explains how we collect store and use information about individuals and organisations. By using our website, you consent to the collection and use of your personal data in the manner set out in this policy.
Definitions
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Non-personal data: Electronic data that does not contain any information that can be used to identify a natural person.
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Personal information: Any information relating to an identified or identifiable natural person ('data subject'). An identifiable natural person can be identified, directly or indirectly, by reference to an identifier such as a name, an identification number, location data, or other specific attributes.
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General usage data: Information collected regarding how users interact with our website, including frequency of use, session duration, and user actions.
Type of information collected and how
We collect both non-personal information and general usage data via tools such as Google Analytics 4 (GA4). This may include:
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IP address
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Browser type
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Visit duration
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Page interactions
This data is aggregated for statistical purposes and used to improve our website and services.
If you complete an enquiry form, we collect personal data you supply (e.g., name, email address). Uses include:
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Project enquiries: Forwarded to the relevant team; may be subject to a project-specific privacy notice.
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Survey enquiries: Covered by a separate project-specific privacy notice.
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Tender enquiries: Directed to the appropriate internal team.
For job applications, we collect personal information including name, email, and phone number. This is managed under a separate recruitment privacy notice.
Legal Basis for Processing
We process your personal data under the following lawful bases:
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Consent: For optional cookies and direct marketing (see below).
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Legitimate interests: To analyse website usage and improve functionality (data retained for 26 months, as per Google defaults).
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Contractual necessity: To respond to enquiries and process job applications (data retained for 12 months unless legally required longer).
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Legal obligations: To comply with applicable law and retention guidance.
How we communicate with you
We may contact you via email, phone, SMS, or post to:
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Respond to enquiries
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Share updates about our company
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Conduct surveys or questionnaires
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Fulfil legal obligations or contractual terms
How do you store, use, share, and disclose your information?
We have strict data handling and retention protocols. Data is retained only as long as necessary for the purposes outlined or as required by law.
Our website is hosted by Wix.com. Your data may be stored through Wix's secure servers and databases. Transfers outside the UK, including to the US, are protected by appropriate safeguards such as Standard Contractual Clauses (SCCs).
Use of AI
We do not currently use AI tools to make automated decisions with legal or significant effects. GA4 may incorporate machine learning to analyse aggregated usage data to enhance site performance. No profiling or individual targeting is conducted.
Other websites
This policy does not apply to third-party websites linked from our site. We encourage users to review the privacy policies of external websites separately.
Your rights
Under UK GDPR, you have the right to:
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Be informed about how your data is used
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Access your personal data
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Correct inaccurate data
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Request deletion of your data
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Restrict or suppress processing
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Data portability
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Object to data processing
Wavehill is the data controller for GDPR purposes. To exercise your rights, contact:
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Email: enquiry@wavehill.com
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Post: Wavehill, 21 Alban Square, Aberaeron, Ceredigion, SA46 0DB
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):
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Website: https://ico.org.uk
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Helpline: 0303 123 1113
Cookies
Cookies are small files stored in your browser to track and enhance user experience. We use:
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Performance cookies (e.g., GA4 analytics)
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Social media cookies
Users are shown a cookie banner with options to accept, reject, or customise settings. Consent choices are logged and stored securely for 12 months. For more details, see Wix's cookie summary table.
Third-Party Cookies
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Changes in third-party cookie use may affect data handling.
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Users can manage preferences via their browser or our cookie management tool.
Changes and updates to this policy
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, these will be reflected in future updates.
We will note the last review date so that you are aware of the latest updates on the information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.
Last reviewed: June 2025
Next review date: June 2026

